Rene Gruau for Dior

French flag color: blue, white and red! Both white and red used in Dior's design very often.
You can see the ads and illustration below. Again and again is white and red... and black!

Contrast of color

Advancing and receding hues counter each other, light and dark values show powerful opposition, and bright and dull intensities accent unlikeliness.

Christian Dior Couple

1976 Dior-Dior
1961
1961
1949 Miss Dior
1947
Dior迪奥品牌还借由语言的力量来兜售其品质卓越的唇膏。1959年它使用的标语：“至少Dior迪奥还能装饰您的笑容。”风趣诙谐的广告语，暗示着没有能力购买Dior迪奥晚礼服长裙或是配饰的女性至少还能负担得起它的唇膏产品。另一则广告更为直接地传达了这个讯息：“当然并非所有的女性都可以穿上Dior迪奥的裙装，但她们都可以涂上它的唇膏。”

The color seems like the French flag.

1950
"1980年的广告，利用法国国旗的红色，带有革命和政治意味的暗喻。"
Dior used this red very often. Does he want to show these or has this concept?


All Illustration by Rene Gruau for Dior

Rene Gruau (Italian, 1909-2004)
With his stunning, passionate, figures, his arresting use of color and dramatic, explosive element of line, Rene Gruau developed his distinctive “New Look” in the 1940’s which greatly impacted haute couture, theatre, art, and commercial design. With his trademark use of his powerful minimal line, Gruau’s style combined seductive sophistication with classic beauty, grace and sensual elegance. The quality of the visual appeal of his glamorous and radiant “beautiful people” is at once bold and languid. Internationally Gruau’s artwork is celebrated internationally noted for its exceptional and masterful line, and its timeless, enduring style.